I do surveys for Nectar points. I don't know who pays for these, but they obviously have money to burn. I get very annoyed about the quite lengthy ones who collect a lot of information and then drop you out as 'not suitable' or the survey has 'met its quota'. I may stop doing them because of that, as it wastes a lot of my time while they dodge 'paying'.
Today however, hilarious. It was about Next. Have I shopped there in the last 12 months. Yes. Rank the three main reasons you shop at Next (out of about 9). How much did you spend? £101-200. Did you spend more or less than before? Well, more. Will you spend more of less next time? Less.
What reason were you shopping? Pick answer from list, of which none were relevant.
In fact I detest Next. I went in there and bought quite a bit for our granddaughter, who is somewhat abused by her mother's family, poor soul. Being four, she quite liked the experience. We went into Next as we were in the shopping centre and it was the most likely place we could get what we wanted for her.
I never give the place a thought outside that and certainly have no plans to go back in there. I also seem to have found myself on a good number of email lists, but not theirs.