I have purchased an item from Dixons which was faulty on arrival so a replacement is awaited. In the meantime I have had some contact with what passes for Customer Service at Dixons. I shan't go into detail at this time as I am planning, once the replacement proves to be OK to contact someone at the company in a senior position, in an effort to see if changes can be made. It seems to be out of control, disconnected and far too rigid and bureaucratic in operation. It has been designed to serve the company not the customer.
Blimey, this company is in such a good place at the moment, to plan for the future and seize the present but seems to have allowed itself to become becalmed and limp. It doesn't need radical, it just needs focus and a little passion.
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